If you’ve been effective in creating content that generates interest in your business from potential customers, you’re well on your way to executing a successful internet marketing strategy. Now you need to make sure that your potential customer has all the crucial information about your business.

Through Google Maps API, TVPG Labs can now create a custom map to feature your business. You wouldn’t want your potential customers to get lost on their way to come see you! There are an incredible amount of options when making a custom map for your business. If your business has multiple locations, or if you’re a part of a local business community that refers business back and forth between its members (like The Value Pages Group), all locations can be represented in a single map. To make a striking impression with potential clients, you can include pictures, videos, and website links in the business description, in addition to your address, phone number and business hours. You could place your satisfied customers on the map along with their testimonial (video or written) in the description.  You’re really only limited by your own creativity.

Check out the custom map we did for The Clip Joint – To the right, above the sidebar (If you can’t see the map, please click on the title of this blog post).  Make sure you click on the comb and scissors icon to open the business description!  If you like what you see and would like to adopt this strategy to your internet marketing plan, contact us to discuss details.

Disclosure

As you may have read in the first post of this series, TVPG Labs can help your businesses be found by potential customers who are looking for the solutions that your business provides. After my initial meeting with Al, the owner of The Clip Joint in Merchantville NJ, we agreed to meet up the following Tuesday for me to shoot a video highlighting his business. I’d love to read your thoughts on the video -- Leave me a comment!

The right video is a great foundation for an internet marketing strategy. A video can convey a lot of intangibles to a potential customer that you could never communicate through words alone. This medium will allow you to give your clients a feel for your personality and the character, or ambiance of your business. It’s impossible to appeal to every single individual, but by being yourself, and not holding back, you can appeal strongly to a key group of people who can relate to who you are, what you like, your sense of humor and your values. If you create a strong enough impression, you’ll pull in new customers -- guaranteed.

If you like the video that we produced for The Clip Joint, and are interested in making a video to promote your business, TVPG Labs can help. We can arrange to shoot at your location, or if distance is a factor, we can take on a consulting and or editing role to get you a video that showcases your business and provides appeal while generating interest from your potential customers for a reasonable fee.

If you would like to talk in detail about what TVPG Labs can do to help you grow your business, contact us.

Disclosure